Your CS tech stack won’t save you if the foundation is broken. Before layering on shiny AI tools, most teams need to fix the messy basics: unclear segmentation, bloated workflows, fragmented journeys, and inconsistent data.
This ebook contains a set of hands-on worksheets to help you clean house. If you follow these guidelines, when you eventually do invest in AI, it will actually work.
Here are some things you’ll uncover:
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